Offline Marketing Pro-Review


So What Is In A Domain Name?

Posted in Uncategorized by jaycar on November 11, 2009

One of the most essential components of the internet is the domain name. It is the identity of your website on the internet. It distinguishes your site from the others and makes it stand out. No two organizations can have the same domain name. These domain names cannot really be bought but can only be leased for a period of 1 to 10 years.

They are many factors involved in choosing a domain name. Firstly it should be catchy and easy to remember so that visitors remember the name easily the next time. Also, it should be simple and should contain only a few characters so that people do not mistype the name and land up on some other site. You should choose a domain name which describes your business clearly. Make sure to mention the name quite often on your site so as to promote your site on search engines. But even if you do not like your domain name later and think you can improvise on it then you can always sell it and make some money.

Buy your name in as many domains as possible like .com, .net or .biz. By doing this you would prevent anyone else from buying a name similar to yours and thereby intercepting your business. For this purpose you will have to buy all these domain names as soon as possible or else you would be regretting later over someone else choosing the domain name of your choice.

Also when choosing a name, make sure that it is nowhere close to that of your competitors. In this case, one small mistype by the customer might take him to the wrong site and you will lose potential business.

Always make it a point to buy alternative domain names. For example if the domain name of your choice is example.com or .net then you should also buy with hyphens example.com and .net. You do not have to maintain each of the sites but you can simply link them to your main site. This is not an expensive practice as domain names are dirt cheap and it helps you to be on the safer side.

You need not worry if all the domain names you like are already being used. These domain names, as mentioned earlier, can be rented only for a maximum period of 10 years. So you can choose a domain name whose duration has come to an end and which is already a hit with the search engines and thereby get traffic to your site easily without doing much.

So take your time to choose a domain name that will serve your purpose the best but do not take too long as it is an important factor in the growth of your business and you should not neglect it.

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The Truth About Domain Name Appraisals

Posted in Uncategorized by jaycar on November 11, 2009

There is basically nothing out there in the real world that is equal. Everything has its own distinctions, thus nothing is equal. This is also true with domain names. Not all domain names are designed equal as it is commonly noted. One of the main reasons that show this fact, is the truth that some of the choices for words in the English language have already been broken up as domains, thus some particular names are worth more to buyers than others.

With such facts about the value of domain names, one of the major processes that exist in the world to tackle this matter is the domain name appraisal. The domain name appraisal industry emerged from the opportunities of buying and selling ‘valuable’ domain names. So what exactly is domain name appraisal?

The domain name appraisal is the manner of weighing up a name and recognizing the worth of a certain domain. This is somewhat like a real estate appraisal and other forms of appraisals. However, unlike the currencies in which a set worth can be recognized; in the domain names worth has no way to be standardized. So with such a fact, it is important to know that the appraisal just remains as an opinion. Many experts have noted that due to such condition of the appraisal, there is no way that the domain names worth can be conclusively proved.

Even though the appraisal remains as a mere opinion, the appraisals can still be very helpful. They not only give the domain owners an opinion but the name appraisal also gives certain signals to the owners of what they should charge when they decide to sell a domain. As such, the appraisal is then believed to add at least a tidbit of justification to the asking price.

In appraisals, a number of factors are mostly considered. These factors include the domain names length, keyword recognition, vividness and range of potential uses. It is also considered that most of the appraisals today charge between 10 to 30 dollars, but with official discounts for bulk appraisals. And to better serve the consumers and domain holders, certain companies that conduct such service provide some software that will greatly help to appraise the domain names for the customers.

But still outside from such functions, the appraisals are only means of determining the worth of a name. And if the domain name is appraised at a high value, it doesnt mean that the domain name will sell quickly, it just holds that you picked a better name.

Do You Have Your Successful Home Based Business Idea?

Posted in Uncategorized by jaycar on September 27, 2009

With the constant development and enhancement of the internet, more and more people are looking for successful home based business ideas. It’s not a question really of what you can do to be successful working at home, but what you can’t do to be successful. As long as you are willing to put in the effort and promote your business, you will have a successful home based business.

There are a number of successful home based business ideas, but it all begins with you trying them out and seeing what works best for you. So what are some of the ideas you can try out you may be wondering?

Freelance jobs are great because it is a broad category that allows you to work with your skills. There are a number of different freelance jobs including freelance writing, graphic designing, copywriting and so on. If you were to do a Google search for freelance jobs, it comes up with a result of over 14 million. The demand is there and so is the possibility for success.

One of the most well-known and popular successful home based business ideas is affiliate programs. There are hundreds of thousands of affiliate programs to choose from giving you the chance to promote programs that are associated with your website. Another benefit of affiliate programs is that there is no limit to how many you can join. However, if you truly want to have success with affiliate programs you should join no more than a few. The reason being is that it takes a lot of effort to promote affiliate programs.

If affiliate programs are not quite your thing, take a gander into online advertising. If you have any sort of graphic design skills, you can make a living by advertising for other peoples successful home based businesses. Advertising is the key to people’s success with their businesses. If you can design logos and banners for websites, there is plenty of business to be made.

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Not everyone has the ability to design graphics and logos, but there are a number of people who are qualified to be article writers. Everyone knows that quality content is the key to getting people to stay at your website and return later. Because of this, hundreds of people are willing to pay for their content. Through article writing, people are able to get fresh content, optimize keywords, and promote their website through the resource box. Article writing is one of the best successful home based business ideas out there.

While these are some of the most popular successful home based business ideas to consider, there are a number of other methods as well. As long as you are motivated and determined, it is easy to find a home based business with the high traffic volume circulating the internet today. The successful part is up to you and how much effort you are willing to put in.

Looking for an SEO copywriting job? Follow the checklist!

Posted in Uncategorized by jaycar on September 16, 2009

Many of us are aspiring authors who have spent many hours expressing our thoughts, feelings and ideas in writing. A quick stroll down memory lane reminds us that we started off on paper and then moved to the typewriter. When computers were introduced and the Internet made its debut, the communication world was turned upside down and underwent tremendous changes. Not only did we pack up our pens, but also changed our writing styles. Impressing worldwide search engines was not as easy as convincing the local editors that our articles were going to bring glory and fame.

The Internet not only opened up the entire planet to us, but also presented us with a new vocabulary. Web-savvy, keywords, link building, landing pages, blogs, web traffic, tweets and the list goes on. It seems that almost every day a new word or expression hits the news.

One of the idioms that has been around for a while and seems to be vital to hopeful Internet copywriters is SEO, or Search Engine Optimization. SEO refers to a technique used to optimize a web site by improving internal and external aspects in order to boost the website traffic it receives through search engines. To apply Search Engine Optimization, some technical knowledge is required. If you are interested in this kind of information, or you want to improve your skills, stick to the following check list.

1. Know-how
Familiarize yourself with the main directories and search engines, such as Google, Yahoo, Alta Vista, or Lycros and study the Internet language. Visit social media sites, such as Youtube, Twitter, or Digg and read as much about it as you can, as almost daily, updated technology, inventive websites, and new acronyms or expressions find their way onto the web. The more you know, the more impressive your articles, copies or posts will be.

2. Publishing
If you want to get noticed, you need to publish your work. Start with practicing your basic html skills and upload blogs and articles onto free information sharing sites. You can also start your own website or blog section. In that case, update frequently with fresh content to keep your visitors hooked.

3. Keyword rich content
‘Powerful keywords or key phrases are the backbone of great SEO publications.’ What this statement implies is simple! Keywords are like magnets. They attract the attention of the search engines and put your work ahead of similar articles. That is what employers are looking for; they want creative writers who know how to balance keyword density and make their products or services stand out.

One word of caution: Neither search engines, employers or clients are impressed if you repeat the same buzzwords too often in one and the same article. Be inventive and diversify.

4. Attract viewers
A writer needs readers which, in this case, can be found on the World Wide Web. They go by various names, such as users, visitors, viewers, traffic, or customers, and basically all do the same thing; they browse for products, services and information.
As a skilled SEO copywriter you will have to compose creative and keyword-rich pieces which will attract all those readers and make them want to come back.

5. SEO extensions
Knowing all the SEO tricks is not enough when promoting a business. You will also have to familiarize yourself with SEM (Search Engine Marketing) and PPC (Pay Per Click). ‘Search Engine Marketing’ is a way of Internet marketing designed to promote websites by increasing their visibility to search engines and ‘Pay Per Click’ is a form of Internet advertising in which advertisers pay their host only when their ad is clicked on.

6. Building links
Links are connections to other websites or pages. Click on a link and you will automatically be transferred to your next destination.
Building links is one of the key factors in reaching top placements on major search engines and is a vital part of any SEO strategy. Learn linkbuilding and try to understand the difference between quality links and trashy lines resembling spam footers.

7. Hey you…
Finding a fan club for your work is easier than you think. All you have to do is practice social networking. Start by hanging out in a few forums, social media or blog sites and soon you will realize which ones are perfect to promote your work. Treat these communities respectfully as, like with real-life friends and customers, they too can be offended and leave!

8. Get noticed
Did you know that only 20% of your work is publishing posts? This means that you will have to introduce your brainchild to the world once it has been released. If you do not submit SEO friendly Press Releases (PR), your hard work will remain unnoticed. Some places will allow a free press release or guest post.

9. Be original
Using your SEO skills, create original and interesting content. Search Engines will reject duplications and readers turn away if they are bored. They want something new and fresh that speaks to their intellect or imagination. In other words, compose short paragraphs and write in a clear, concise, engaging and understandable manner and success will soon be yours.

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Earn Money Online Non-stop by Generating Stampedes of Traffic Using Only Free Methods Part 3

Posted in Uncategorized by jaycar on September 16, 2009

In the first two parts of the article, we embarked on your quest to generate stampedes of traffic to your site using only free methods and let you earn money online in an unstoppable manner. The first article focused on more long term traffic generation techniques of article submission and search engine optimization. Both methods are absolutely free and can boost your profits through the roof if used consistently. The second article talked about more interactive methods of promoting your site with forum posting and blogging. These two methods will bring you fun and satisfaction as you promote your site with a group of like-minded people who can potentially be your future customers.

This third and last part of the article will reveal to you some of the most effective and successful traffic generation techniques that have made internet marketers millions of dollars in total and are the most widely used promotion techniques presently. They are responsible for allowing internet marketers to earn money online successfully and live the life they desire.

5. Viral Marketing
Hold your breath now and be astonished as this traffic generation technique can truly explode your income and let you earn money online comfortably on autopilot for a very long time. Viral marketing has become the one known powerful marketing technique that every internet marketer must possess to earn money online with minimal effort. It involves the spreading of your marketing material, be it a website, an ebook, a software program or a video, by the efforts of the people it comes into contact with. Sounds confusing? It’s actually very simple.

Lets take for example you write an ebook with great content and links to your website in it and offer it as a free download on your website. You give the people who download and read it free distribution rights and allow them to pass it on to their friends, family or whoever may be interested in the content. Those who receive it will find it to be valuable and may click through the links to your website, thus becoming potential customers for you. As they find the content in the ebook to be valuable, they too want to pass it on to their friends or people they know who might like it. As it spreads around, your website can potentially receive thousands to millions of visitors on complete autopilot. All of these for just one ebook! Now you get the idea? That’s how powerful viral marketing is.

You can do this not just with ebooks but with software or videos as well. All you need is to put in some effort to create a good package with good content that you know your target market will love. Hand it out to people for free and encourage them to spread it around. Soon, you will have converted your visitors into an army of sales machines ready to send you free traffic and let you earn money online effortlessly.

6. Joint Ventures
This final technique in the series of free traffic generation methods is definitely one of the most potent techniques available. It involves combining the resources of other internet marketers to generate herds of traffic to your website while all sides benefit from it mutually. It is the ultimate “win-win” situation where all parties will profit tremendously together.

Setting up a joint venture basically involves all parties promoting one party’s product and cuts a commission from it or cross promoting each other’s product and all parties gain immensely. If you have a product or service that you think is beneficial to the visitors of another website, you can approach the owner and request that he promote your product in return for a commission. More often than not, if you make the offer sound irresistible, the owner is going to agree and you will be able to earn money online leveraging on his resources.

Another method is to do cross promotion where you find a website owner who is offering a complimentary product or service to your own product and offer to promote each other’s product on your own sites. With this method, both sides stand to gain from the joint venture and the value of each customer is maximized. Joint venture is without question one of the most incredible free traffic generation techniques available to earn money online successfully.

The final two techniques are no doubt the most amazing methods to generate free traffic that can “trample” your website and propel you to immediate success if done properly. They will boost your profits and allow you to earn money online in an almost complete autopilot and effortless way. Combine them with the previous methods of generating stampedes of free traffic and you are assured to earn money online blissfully and live the dream life you always desired.

Paid Search Marketing: Know Your Competitors

Posted in Uncategorized by jaycar on September 9, 2009

In any marketing campaign, knowing what your competitors are up to is extremely valuable. In fact getting to know the competition is something you should apply right from your initial business idea and certainly while developing your business model. Naturally at those early stages probably you would be more concerned with overall market shares and business strategies than the precise details of how they market their products and services, but now you are getting down to the nitty-gritty of your paid search marketing campaign, you need to know a little more about their precise tactics.

One thing that is very useful to know about your competitors is the keywords they are using and the keywords that are most successful in increasing the traffic to their website. This has the potential of giving you a huge competitive advantage. If you can identify the keywords that are actually working for the competition, then you can use them yourself. Thanks to the availability of a number of internet marketing tools, this is much simpler than initially it might seem.

These internet marketing tools will not only reveal the keywords your competitors are using in their paid search marketing campaigns, they will also show the search terms that have been used in organic searches and have resulted in traffic to their sites. Some of these tools, particularly the free ones, can be quite time consuming in terms of both run times and the amount of effort needed to analyse the results, however it is certainly worth persevering if initial difficulties are encountered. Alternatively, there are companies that will undertake this type of analysis on your behalf, and if time is short this is certainly worth considering.

Emulating the keyword strategies used by your competitors will increase your market share at their expense. Naturally, should you become a threat to them, they are equally able to find out what you are up to also, but hopefully by that time you will have found new ways of keeping yourself ahead.

Online Shopping In India

Posted in Uncategorized by jaycar on September 7, 2009

Shopping in India has always been popular. People engage themselves in shopping whenever there is festival. And India is known for its innumerable festivities and celebrations. But now with life becoming busier day by day, people find it difficult to go to markets for shopping. Moreover, it is also necessary for people to spend time in choosing from different items kept on display. Thus, shopping is a big deal with lot of time required.

So, now people look for an alternative that can save their time, money and would bring to them all options so that they can buy quality products. The alternative emerged in the form of ‘online shopping’. People find it very convenient on their part to shop sitting from the comfort of their home or office. They are relieved from personally visiting shopping malls and getting stuck up in traffic jams. The online sites eliminates the hassles of walking into a crowded place and getting tired after the shopping is over.

Online Shopping India is a means whereby people can spend time in going into the details of products. A buyer can easily compare a product with other similar products. This gives them the knowledge about a product so that they can judge it properly before placing an order for it. Moreover, the Online Shopping Store are piled up with latest products and a buyer just has to click on the various links to get detailed information about products.

The Online Shopping Stores often come up with freebies, discounts on products, gifts and other such lucrative offers. The customers so always find an advantage to buy commodities from the Online Shopping India. The user can find every kind of item in these shops. Starting from cell phones, computers, electronic items, jewellery, toys, sport items, everything is available with the online sites. The users just have to pick the item of their choice and place an on-line order for it. It is delivered immediately after the money is paid for it.

The paying options are very simple. One can make use of on-line banking system to make payments for a buy. So, everything becomes easy and fast with this method of shopping. Moreover, one can also meet an emergency need when he is invited for a birthday or some other ceremony and there is no time to go to the market . The invitee can simply visit Online Shopping India and buy a gift.

EBook Covers the Basics of Marketing and more Advanced Tips!

Posted in Uncategorized by jaycar on September 7, 2009

Some even sell mugs, t-shirts and other merchandise with their art on it through the likes of Café press.
To date there have been no books aimed specifically at self representing artists who want to sell their art online. “Online Art Marketing” aims to fill this gap and to arm artists with marketing tips which will allow them to begin selling their art online or to improve their existing online art sales.

One Bipolar man overseas that might work together on designing a website with me, and another Bipolar girl in my own city who is going to become a café latte coffee friend and someone to chat to on the phone. I have gone through the pages of computer and web design magazines such as PC World, Wired Magazine, for more detail http://www.ebook-marketing-exposed.com and others to find the best and most helpful tips for designing a visitor friendly website.
“The most valuable resource any artist-at any stage in the game-can have.” – Davit Gough

“This book has a lot of valuable information and advice and you will learn a lot by reading it. I’m going to read it again and take notes of the things I learned and then implement them. Well worth the money.”

“I just want to add that the book is very good, it is very well written and yet easy to understand and I think he has covered everything about setting up your own online (art) shop that there is to tell!”

“Much of the info spurred me on to re-review my site(s) and adopt Steven’s suggestions immediately for this highly competitive realm. This book is an invaluable tool. Buy it!”
“I highly recommend this e-book! It doesn’t matter how wonderful your product is if nobody knows about it! This book covers the basics of marketing and more advanced tips that I hadn’t thought of.”

Website promotion software, web designing and optimization are very important. I am happy to say I have made a couple of friends through my articles, one Bipolar man overseas that might work together on designing a website with me, for more detail http://www.profit-Pulling-ebooks.com and another Bipolar girl in my own city who is going to become a café latte coffee friend and someone to chat to on the phone. I have gone through the pages of computer and web design magazines such as PC World, Wired Magazine, and others to find the best and most helpful tips for designing a visitor friendly website. See more on the Testimonials page.

Discover How To Build More Web Site Traffic With Article Marketing

Posted in Uncategorized by jaycar on September 4, 2009

One of the challenges for a new online home business is
without a doubt how to build more web site traffic.

There are many ways to achieve this but if you are on a budget, like most new home-based businesses, you can get targeted traffic by writing articles. Learn some seo or search engine optimization to get the most out of this method.

No doubt about it, it will take some time to actually see any kind of massive traffic build-up from the search engines, but you can rest assured that it is the best quality traffic you can get and it will last a long time if you do it right.

1- Article marketing is your best ally to build more web site traffic.

What you want to do is solve a problem your buyers might have.

You can go search online forums and then if you know the solution, Write an article of 400 to 600 words using the keywords your buyers would use to search for your information.

Then, submit your article to an article submission service like; submityourarticle.com or articlemarketer.com

Mind you those services aren’t free but it is worth it.
You will save a lot of time and you will get hundreds of back links to your site.

How?
In your resource box at the end of your article you will add a link to your site. Every time your article is published on an article or ezine directory, you get a link to your site.

Your link popularity will increase and you benefit from the improved search engine rankings.

As you publish more articles, you will establish yourself as an expert in your field due to the exposure your articles receive. That is one way to build more web site traffic by giving your buyers quality information.

Announce your article by writing a press release. That is another powerful method that produces amazing results.

Two very popular PR submission services are;

– PRwebdirect

– PRleap

Post your articles on your site. Create a new page each time you write a new article. Use your keywords and make sure your meta tags are optimized so that the search engines spiders find your quality content and index your pages.

Develop a unique style so that you can develop a following and get some word of mouth going.

Article marketing is a powerful tool to build more web site traffic. You will probably find it hard at first to write. But if you keep at it each day, you will see it becomes much easier.

Article Directory: 3 Things You Must Do Before Submitting Your Article to an Article Directory

Posted in Uncategorized by jaycar on September 4, 2009

In April of this year Mike Bradbury an SEO Analyst for Objectware, Inc summed up nicely the benefits of article marketing

“1.) Get your name out there as an expert
2.) Get traffic from links within your article
3.) Increase your search engine link popularity
In all three cases, the more highly distributed your article, the higher the likelihood of your articles achieving each goal.”

And a major part of achieving that goal is preparing your articles the right way before you submit them to an article directory.

1. The Why

Many writers get mixed up on why they are writing the article. Yes they want internet traffic and the ability to generate targeted business leads but that is not why they are writing the article. The number one reason is to provide your readers with useful valuable information. That is also what article publishers want. If you can provide quality content, publishers will reward you by introducing your articles to their audience. New eyes equal more potential site traffic to your web pages. People come online for information. They also want to know how your content will be useful to them.

2. The Targeted Advertising Potential

I do not mean that your article reads like one long sales letter. That is a recipe for failure with readers and it probably won’t even get that far since in all likelihood most article publishers will be sending you a rejection email. What we are talking about is putting together a solid 3 to 5 sentence resource box with your web site link that gets you the clicks.

Your resource box should continue the theme you established in your article which is how will this information benefit the reader? Pose a question and then tell a person why clicking on your web site link is their best option or list of series of benefits. The point is to entice your readers with just enough information to compel them to learn more. Include your name and a very brief description of yourself. Also test your web site link to make sure it is working and pointing to the desired page. Use related keyword search terms to create anchor links in your resource box. Doing the correct keyword research for your topic means more web site traffic. Do the same with your article but do not overdo it. Keyword stuffing is a red flag to many search engines as well as article publishers.

3. The Polish

Not all publishers will accept your articles. It may be due to stringent guidelines or a backlog of articles they have yet to review. But all it takes is one article directory to accept your article and expose it to a large readership. For this reason make sure your article is polished. Check for grammar or spelling mistakes. Due some ruthless editing and throw out what you do not need. Break large paragraphs into smaller ones which are easier on the eyes. Make sure there is a good flow to your article from start to finish. Keep it tight and targeted.

The internet is growing and changing rapidly but article writing is not going anywhere. In fact the more the internet grows the more unique quality content will be needed. Just remember to answer the why, utilize the targeted advertising (and monetary) potential of your resource box, polish your article to a professional looking tightly focused piece of work and the full benefits of article marketing will start coming your way.

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